Search engine optimisation (SEO) is viewed by many as a riddle, inside an enigma, inside a code. Search engines as a rule don’t tend to over-advertise exactly how they rate a site, so traditionally it has lead to speculation and results gleaned by trial and error.
Keep in mind that the purpose of ranking sites is (from the search engines perspective) to provide the web user with the most relevant results and therefore give them the best customer experience.
The search engines see traffic they send to your websites as their traffic, not yours. The search engines are lending you their traffic so it’s in their best interests not to dissuade people from using their service by directing people to slow, irrelevant, poor quality websites.
We’ve gathered together a short series of hints and tips, to help you understand some of the processes behind good SEO:
- SEO tips – Content
- SEO tips – Coding and Hosting
- SEO tips – MetaData
- SEO tips – Linking
- SEO tips – Submission
- SEO tips – Conclusion
